DIET COKE STUDIO
Coca-Cola asked us to remind people of Diet Coke’s fashion credentials with an exciting and engaging experience at Clothes Show Live.
We designed and produced a bespoke stand to take to Clothes Show Live, giving people the chance to be the
Creative Director of Diet Coke for the day.
To drive awareness of the activity before the show we engaged key bloggers, asking them to design their own bottle - which we displayed on the inspiration wall of the stand.
100% and above achieved on all targets
118% of designed bottles (5,326)
127% of wet samples (38,000)
Mon - Fri: 9am - 6pm