EXPERIENCE

As the film features a group of women who find their voices in a community choir, we designed an immersive karaoke booth and performance stage.

Taking it to three busy train stations across the UK and featuring performances from a real life women's choir to inspire passers-by, we encouraged commuters to enter the booth and celebrate their own talents.

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Brand Warriors distributed gift packages of tea bags and biscuits in branded wraps featuring links to the film on the app.